RECENT POSTS
The #1 Mistake LinkedIn Users Make
Today, LinkedIn is the de facto standard to connect with other business executives on social media. Most everyone uses it. Yet only a tiny percentage are actually leveraging it to increase their profiles and grow their businesses. Here’s why.
Mo...
6 Things To Do Right Now For Conference Preparation
When it comes to conference marketing and networking, preparation is critical to success. Here’s what you need to do right now:
1. Check your marketing materials.
Are your brochures, exhibit booth, business cards, website and meeting room sig...
5 LinkedIn Mistakes To Avoid
Just recently, I connected with a business executive via LinkedIn. I instantly saw the executive had made one of the number one mistakes people make on LinkedIn: using a photo of himself with his family as his profile photo. While for Facebook th...
$100 for the Best Conference Booth Photo
Do you have a photo or design of an exhibit booth from our industry? Maybe it’s your company’s booth, maybe it’s someone else’s booth. Either way, tweet it or email it to us for a chance to win $100 or $75.
Here’s how it works:
Twee...
7 Abominable Newsletter Marketing Mistakes
1. Not having a newsletter
Talk of a missed opportunity! A newsletter is an easy, cost-effective way to provide value to your contacts while you establish credibility, cement your brand and promote your services.
2. Having a boring subject li...